The perfumes were marketed at a specially-designed store that featured photos of each perfumer and refrigerated cabinets for storage and presentation of the scents. These fragrances were packaged in bottles that feature the name of the perfumer-a first in the industry, where the perfumer is traditionally behind the scenes and credit for the scent is given to the fashion house or celebrity on the bottle. In 2000, using his connections and experience in the industry, Frederic invited nine top perfumers to create their own original perfumes, with complete creative freedom and with no financial restrictions regarding ingredients or technologies. After working in the industry for more than 15 years, Frederic was ready to embark on a new adventure. At Roure, Frederic learned about raw ingredients, composition and all aspects of perfume creation from some of the finest professionals in the business.įrederic collaborated with another "nose," Pierre Bourdon, on Mark Birley for Men in 1996. Initially choosing to study Art History in New York, Frederic made a change in 1986 and accepted a position at the famed perfume lab Roure Bertrand Dupont. Born in Paris in 1962 to a family in the perfume industry (Grandfather Serge Heftler founded Christian Dior Perfumes, and Frederic's mother later worked as an Art Director for the same perfume house), Frederic was exposed to the inner workings of the industry at a tender age. Frederic Malle is the man behind the niche fragrance house Editions de Parfums Frederic Malle.
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